India

Animation Village to come up in Maharashtra

As Pune is fastly emerging on international animation map, attempts are being made to tap the artistic talents in and around the city. A proposal put forward by the Mahratta Chamber of Commerce, Industries and Agriculture (MCCIA) envisages setting up of Animation Villages in the state. Maharashtra government has approved the proposal and it has been incorporated in the new draft Information Technology policy of the state.

Second International Animation Day Fair was organised by International Animated Film Association (Asifa) India and MCCIA in Pune. Informing on the sidelines of the event, Capt. Anand Khandekar, head of animation and gaming sub-committee of MCCIA, said, « The new draft IT policy of Maharashtra is almost ready and the concept of animation Special Economic Zone (SEZ) has been incorporated in it. MCCIA had taken this matter with the state government. Also, we want that animation training institutes here should get the benefits equal to IT industry. This matter is still being discussed. » According to Khandekar, several companies are in the process of building animation SEZs in IT parks.

Anant Sardeshmukh, joint director of MCCIA said, « A new concept of Animation village is approved by the state government. We want to tap the local talent and also offer local content. The animation village will fetch us both these advantages. Also, it will also facilitate to train the new manpower for the animation and gaming industry. »

Meanwhile, Vani Saraswati, Asifa India president said, « This is the seventh animation fair in India and second in Pune. MCCIA came forward for promoting the animation which prompted Asifa to respond positively. As the companies in Pune are making their mark on International level and the talent, trained workforce as well as training facilities available here are very good. It has attracted many foreign companies to Pune. »

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